Since the initial objective of the project was a series of blog articles, we recommended a retainer for 10,000 words, giving us the flexibility to create the perfect article for each target keyword.
At the same time, the client had complete visibility through comprehensive project trackers and assurance of on-time and on-budget project completion.
Success from the content writing prompted Smoky Mountain CBD to extend the project's scope to also include copywriting, website design, and development. An hourly retainer was the ideal choice here.